A CTA button can let the customer call a specific phone number or visit a specific URL. Buttons (Optional) - There are two kinds of buttons, a CTA or Quick Reply.Parameters, emojis, or formatting are not allowed. Footer (Optional) - A footer may only contain text (max.As mentioned before, the characters can't exceed 1024. Body (Required) - The template body should only contain text, parameters (unlimited), emojis, and formatting (bold, italic, strikethrough, and monospace).So, for instance, the header “Hello, here is your reservation update!” of 45 characters leaves you 15 characters for the parameter text. The parameter is included in the character limit. If you opt for a text-based header, note that it can contain only one parameter and must fit the 60-character limit. Header (Optional) - Your template header can be in the form of text (title), image or document.You will be redirected to the second step of the submission process which consists of four fields: Next, click on your WhatsApp Business channel and then select “Message Templates”. To manage or request HSM Templates inside the Landbot app, access the Channels manager by clicking on the respective icon in the left-side navigation bar. At Landbot, we created a process that simplifies and streamlines the creation, submissions, and approval of the template so you can get your campaigns out in short order. The submission process differs from provider to provider. However, if you are using a provider like Landbot (because you like to have your WhatsApp chatbots, live chat, and message campaigns under one roof), you can rely on the internal HSM template submission system. If you are managing your API directly, you can create and submit your template via your Facebook Business Account.
WHATS APP WRAPPER HOW TO
In our article about how to apply for WhatsApp Business API, we mentioned that you may either apply directly via the Facebook application form or through a provider who manages the application for you. The process of submitting your HSM templates varies depending on whether you are working with a provider or independently. How to Submit a WhatsApp Message Template: The Process It’s best to keep Facebook's official Message Template Guidelines at hand!
WHATS APP WRAPPER UPDATE
It should fall under one of these categories: account update, alert update, appointment update, issue resolution, payment update, personal finance update, reservation update, shipping update, or ticket update Ensure you chose the most relevant template category for your use case.Ensure your HSM actually fits the use case you have submitted.
Your use case complies with WhatsApp's Business Policy and WhatsApp Commerce Policy.Verify that your message formatting is correct.To increase your chance of approval make sure that: In other words, WhatsApp cares more about the value you will be providing to your customers rather than the value they are providing to your business.Īnd so, promotional and sales-oriented HSM submissions will be rejected - no exceptions! To be able to send users automated notifications, you need to format message templates in accordance with WhatsApp policies which are strongly user-centric. Let’s look at all those rules that make them so structured! In this sense, HSM templates are quite a revolutionary step in the history of WhatsApp as well as one of the most attractive advantages of WhatsApp API. (Optionally) Multi-Lingual (the templates allow you to pre-design the same message in multiple languages to connect with users in different countries)īefore the release of the API solution, you could only send up to 256 messages at once to a designated group or broadcast list.Personalized Through Variables (template messages, although automated, allow for a level of personalization using simple variables).Subject to User Opt-In (although there is no limit to the number of HSM you can send at once, you can only send them to users who previously agreed to be contacted).Subject to Approval (before they go live, the templates need to be submitted to and pre-approved by WhatsApp).Highly Structured (the name doesn’t lie, they have to comply with very strict structure guidelines).Proactive & Reusable (common notifications business may want to sent to users automatically).There are 5 key things you need to know about HSM. They are the only way WhatsApp is monetizing the API service. HSMs are the famous WhatsApp message templates you have been hearing so much about.
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